Every tech geek
needs a word geek
We are the go-to B2B copywriting and SEO agency for anyone wanting to tame tech, financial and business jargon.
Every tech geek
Fintech
Artificial intelligence
Machine learning
Insurtech
Cybersecurity
5G technology
SD-WAN
Electric vehicles
Digital investing
Cloud adoption
Internet of things
Risk management
Biotransformation
HR tech
Sustainability
Coding
Payment solutions
Homefront security
Pharmaceutical
Global trade
We understand the challenges for tech companies
B2B copywriting and more
We love the world of technology, finance and business, and we enjoy understanding how the world is changing, but, we know not all consumers share our enthusiasm. That’s why we’re working with tech founders, product teams, the C-suite, data scientists, and engineers to help them make complex tech speak more understandable, relatable and memorable.
B2B content writing
- We’re simplifying tech and financial jargon and injecting some personality into B2B marketing.
- Beyond captivating headlines and a big vocabulary, our tech content writers are obsessed with consistency, prefer simplicity, and ensure memorable storytelling.
B2B SEO
- Writing content without a good SEO strategy is like eating an ice cream cone with no ice cream.
- There are so many reasons why your B2B content strategy shouldn’t ignore SEO and yet the relevance of SEO in B2B is constantly underestimated.
Design and production
- Sure, we’re better known as wordsmiths and ‘botsmiths’, but we’re also experienced project managers.
- Among our agency partners and freelance contacts we know the best video editors, web developers, illustrators, graphic designers and event planners.
Our B2B copywriting has appeared in
The Etymon equation
Technology changes over time,
writing does too.
What we were taught in school about writing has changed. For most of us, search engines weren’t even a thing yet.
Today, content marketing and SEO copywriting involves character limitations, optimal word lengths, keywords to identify and target, and much shorter attention spans to capture. Readers zig-zag from platform to platform and consume content in entirely new ways.
When it comes to technical copywriting, financial copywriting, SEO copywriting and B2B marketing, the words you use matter.
Our copywriting clients
These content marketing projects have involved a combination of blog writing, website copywriting, editorial writing, script writing, press releases, social media copy, email marketing, and content strategy.
Copywriting that connects
B2B and tech companies we’ve written for
These projects were managed by full-service marketing, PR, and digital agencies, Etymon was engaged for copywriting, and content editing services.
Experience the Etymon effect
If you’re not familiar with the current B2B content writing and B2B SEO trends, speak to us